Yum says bird flu hits China April sales; March down

The logo of KFC restaurant is reflected on a metal wall at a shopping mall in BeijingBy Lisa Baertlein (Reuters) – KFC parent Yum Brands Inc warned that a new bird flu outbreak in China badly hit restaurant sales there this month, even as the company also reported a sharper-than-expected slide in March sales in the country caused by the lingering impact of a separate food safety scare. "Within the past week, publicity associated with Avian flu in China has had a significant, negative impact on KFC sales," the company said in a regulatory filing on Wednesday. Yum did not quantify the impact. …